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TDK Singapore Launches New DVD Media for Consumer Multi Media and Professional Storage Applications

Singapore --15 July, 2001-- Good news for consumers waiting for the latest in DVD rewritable technology as TDK Singapore announced the launch of a new line-up of DVD media: DVD+R, DVD+RW (rewritable DVD compatible with the +RW Alliance format), DVD-R and DVD-RW.

The new DVD+RW media features a capacity of 4.7GB and recording speed of up to 2.4X. It is compatible with all available DVD+RW recorders whether PC-based or standalone DVD video recorders. Whereas the new DVD-R is compatible of 2x-recording speed that cuts the burning time to half on latest DVD writer.

As proof of TDK's commitment to supporting all popular DVD-based formats, TDK has also launched a new DVD+R (write-once DVD) in conjunction with the DVD+RW release. This popular cost-effective media features the highest compatibility with all existing DVD+R recorders and writers.

According to Toshikazu Yahata, Product Planning Marketing manager with TDK Singapore, "From our previous experience acquired from the launching of our DVD-Rs and DVD-RWs in 1997 for the professional market and later on in 2001 for the consumer market, we have found a clear demand for DVD-based media that emphasises on uncompromising quality and compatibility with both existing and upcoming DVD recorders."

Commenting on the new attractive packaging, Toshikazu Yahata said, "The new packaging reflects the trend of DVD recording becoming a lifestyle of the modern consumer. As we are witnessing now, DVD recording is no longer limited to professional storage, but is also a consumer storage media that is high in quality and provides durability and fun."



NOTES TO EDITORS

About TDK Singapore
TDK Singapore (Pte) Ltd. is the sales headquarters for TDK products covering a wide-ranging part of the globe, including Southeast Asia, South Asia and Central Asia, and extending as far away as the Middle East and Africa.


 
 

 


 
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